Marketing Vs Management
Marketing vs. management: What you’ll learn
Whether you specialize in marketing or management, you’ll develop a solid foundation of business skills with courses like business statistics and strategic management. However, as you get further along into your degree program, the courses you take will narrow in closer on the work you’ll be responsible for in your chosen career.
Marketing course examples:
- Public Relations & Advertising Strategies
- Online Multimedia Marketing
- Strategic Sales & Sales Management
Business management course examples:
- Applied Management Principles
- Business Law
- Negotiation & Conflict Management
As you can see from these sample courses, specializing in marketing will help you become well-versed in the principles and strategies of effective sales and marketing campaigns. Earning a business management degree will prepare you for managing the day to day operations of a business and its employees.